Installing the WordPress Plugin for Enquire MAP

Installing the WordPress Plugin for Enquire MAP

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A powerful feature of Enquire MAP is its ability to collect and report on online activity associated with all contacts. Connecting the website to Enquire MAP is relatively simple. The Enquire MAP WordPress plugin will install the tracking script onto the Community website.

Please Note: If using WordPress, it is recommended to install the WordPress plugin. 

WordPress is a fantastic website platform plus easy to use, extendable, and VERY focused on content. The perfect reason of why we use it as our website CMS at Enquire MAP, and why we built a plugin to easily integrate our marketing automation platform with our clients who use WordPress. 

Although we have other ways of integrating Enquire MAP with WordPress and many other CMS platforms, our WordPress plugin specifically:

  • Places the tracking script on the site to enable enhanced website visitor tracking

  • Makes it easier to embed:

    • Enquire MAP website forms

    • V dynamic content blocks

  • Enables Dynamic Number Insertion (DNI) for phone numbers

  • Makes it easy to coordinate blog post launches with social media, emails, and other marketing so too better perform timely, coordinated launches

These particular features are why we recommend that Enquire MAP users opt for the WordPress plugin to connect our marketing automation platform to their WordPress websites rather than manually inserting the code in a template or using Google Tag Manager.

Please Note: The Small Business Marketer package is required to use Enquire MAP's webforms, popups, and dynamic content. Reach out to the Enquire MAP team for further assistance.

Adding the WordPress plugin will require the add of Agency account Application API Key to the plugin. and to find the API Keys:

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Further use of WordPress:

How to use Shortcodes In WordPress Widgets

By default, WordPress does not allow the use of shortcodes in widgets. This is not a big problem as WordPress also makes it easy to enable this functionality.With the ability to do so, simply add a line to the functions.php file.

add_filter('widget_text', 'do_shortcode');

 

Or to add shortcodes to the widget title

add_filter( 'widget_title', 'do_shortcode' );

 

Please Note: Enquire MAP will only track form submits and visits from the domain configured in the account. If  trying to work on a development site, please contact Enquire MAP Support.

 

Please reach out to the dedicated Enquire Account Manager or Enquire MAP Support team for further assistance.

 

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