How to Dynamically Show a Client Logo
Enquire MAP enable the User to dynamically display a business logo when a prospect visits the Company website or landing page by using a Dynamic Content Block.
Setup Process
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Associate your prospect logo with its organization. In order to use your logo you must associate it with its organization. To associate the logo image with an organization, navigate to Organization > All Organizations > Add or Find the organization to edit a logo:
Another way to gain a logo for a prospects organization is through Getting Started with Data Enrichment in Enquire MAP In which case the logo would be added automatically.
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Create your block and query the logo. Create a dynamic content block by navigating to Assets > Dynamic Content Blocks. After having created the dynamic content block, click the Create Alt. Version button to enter the Advanced Targeting section. In the Advanced Targeting section, use the query builder to look for the following:
The above query looks for an organization that has a logo in the User's Enquire MAP database.
- Using the Company logo. Using a text block, the User may now insert a dynamic field into the dynamic block to render the logo when the prospect engages with the assets! Using a text block, the User may now insert a dynamic field into the dynamic block to render the logo when the prospect engages with the assets.
To render the logo, insert a dynamic variable into the dynamic content block as follows: %CONTACT.ACCOUNT.LOGO%
The User may want to use the business logo field in conjunction with the business name dynamic field %CONTACT.ACCOUNT.BUSINESS_NAME%
- Publishing the dynamic block. The User may use the dynamic block in two ways:
A) Short code. The user will find a short code button on the top right of the dynamic content block builder. Clicking this button will display a short code you may embed on your website. Make sure the tracking script is enabled too :)
B) From within the landing page builder. All the dynamic blocks will appear in the landing page builder within the Dynamic Blocks section. From here the User can drag the block on to its appropriate spot on the page.
- Once the User publishes the landing page, or embed the short code on to the website, visitors with associated logos will see their own logos displayed on the website.
Please reach out to the dedicated Enquire Account Manager or Enquire MAP Support team for further assistance.